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Employee Support for Nonprofit Fundraising
How to Boost Employee Support for Nonprofit Fundraising reveals that, although employees can be tremendous supporters of nonprofit fundraisers, managers have to navigate some subtle waters to engage...
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Trust and the Triune Ethics Theory reviews Darcia Narvaez’s breakthrough Triune Ethics Theory paper and draws new insights into how trust and relationship building work, based on the human brain’s...
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Customer Experience: How to Boost the Accuracy and Power of your Journey Maps
How to Boost the Power of Customer Journey Maps shows how firms can increase the accuracy and power of their journey maps by using digital social data in practical new ways that almost all customer...
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Agile Digital Ethnography Secondary Market Research Quantitative Qualitative
Agile Digital Ethnography uses an ethnographic research approach to analyze people’s online interactions. It creates a dynamic new market research capability that’s useful by itself and even more when...
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Why Africa Is a Nascent Innovation Powerhouse
Africa [credit: Mapswire.com]Africa is a nascent innovation powerhouse, and its leadership will become increasingly obvious during the coming decades, but the seeds are already visible as this post...
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Improving business impact of technical writing and UX writing outlines how to increase the business value of two writing disciplines that directly affect customer experience. Before diving into that,...
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As Marc Andreessen once quipped, software is “eating the world,” embedding itself in all material and digital products. The basis of his remark was that digital interaction was an order of magnitude...
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How Poor Technical Communication Hurts Business
How Poor Technical Communication Hurts Business reveals that firms regularly increase their customer service and marketing costs by sending inept letters, emails, technical instructions, and other...
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Police State Scenario: Covid-19
The coronavirus “pandemic” feels like some kind of turning point for humankind in terms of individual autonomy. I perceive that the response to the emergence of the virus is asymmetrical to its actual...
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